Our Corporate Identity

Signaling Transformation

On April 13, 2015, the Federal Home Loan Bank of New York (FHLBNY) unveiled a refreshed logo. The refreshed logo introduced new fonts, signifying safety, strength and innovation, while celebrating the culture built over an 83-year history of the FHLBNY. The launch of the refreshed logo comes shortly after the one-year anniversary of José González assuming the role of President and CEO of the Federal Home Loan Bank of New York, and speaks to who we are as a cooperative and reflects the strength of the Federal Home Loan Bank System.

The previous logo was created in 2002 following the events of 9/11, and has served the FHLBNY for more than a decade. At that time, we introduced the image of the house overlaid by the American Flag to signify the strength of our nation, as well as our dedication to helping families realize the “American Dream” of homeownership.

Rededication to Housing and Community Development

This imagery will continue to be a part of our identity and uphold our commitment to advancing housing opportunity and local community development. We trust you will enjoy the new logo that represents the strength and stability of the Federal Home Loan Bank of New York brand and all that it signifies.


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